Expanding MLB’s Reach: Baseball Broadcasts as Teaching Tools

MLB Translates to English

Baseball is an American sport that attracts a diverse, multilingual player and fan base. MLB has taken steps to address these needs, including requiring teams to have full-time interpreters.

According to Kate White, an expert in second language acquisition, there are a few factors that make baseball broadcasts effective teaching tools. One is the newscaster accent that many MLB announcers use. mlb중계

English

Major League Baseball broadcasts began in the 1950s, and televised games played a crucial role in shaping American television networks. The Big Three networks (ABC, CBS, and NBC) would air packages of games on certain nights throughout the week until Fox rose to prominence in the 1990s.

The success of the Fox network helped to fuel the growth of other cable networks, including ESPN and TBS. Both of these channels carry several MLB telecasts a week and also showcase Division Series games.

In 2009, MLB itself launched its own cable channel, The Baseball Network, which carries game packages on nights in prime time, as well as selected weekday afternoon games. The Network games are blacked out in markets where local broadcasters carry them, with substitute programming being shown.

In the UK, MLB games have been shown on free-to-air satellite channel Screensport since the late 1980s, and terrestrial channel Channel 5 has held rights to the sport since its launch in 1997. In 2013, BT Sport picked up the rights to show MLB, and has aired several live games each week.

Spanish

Before MLB Network came along, teams would often hire an interpreter to jog out to the mound with a pitcher who spoke little English. It was a valuable service, but it didn’t help broadcasters or reporters understand what the player was saying. Now the league has made it a mandate for all clubs to provide a translator for every game, both at home and on the road.

The league also has an entire studio devoted to the Spanish-language games, located in Secaucus, New Jersey. The leased facilities house the network’s MLB Central, Quick Pitch and baseball news shows and is known as Studio 21.

The channel is currently carried on most major video providers in the United States and Canada. Like its NBA and NHL counterparts, the MLB Network is blacked out in markets where a local broadcaster has rights to televise the game; viewers receive alternate games or pre-taped programming instead.

French

In Canada, Sportsnet and RDS hold national rights to MLB in English and French. They each air a package of games during the regular season on Tuesdays, Thursdays, and Fridays, along with some games in prime time and other prestigious events like the All-Star Game. Sportsnet holds rights to the Blue Jays, and carries those games plus some simulcasts from a US feed.

In the UK, BT Sport holds the rights to MLB games; it shows several each week and also produces MLB magazine programs. The sport has been broadcast in the UK since the late 1980s, first on satellite channel Screensport, then on Sky Sports after that network’s launch. The televison of baseball in France began with the creation of the Montreal Expos in 1969, and broadcasters and journalists like Jacques Doucet, Jean-Paul Sarrault, and Claude Raymond were instrumental in spreading the language of the game. This glossary contains a wide variety of terms that have been adopted for use in French by linguists and baseball experts.

Italian

During its seven-year lifespan, the league had dozens of local teams that served as training grounds for athletes and officials who would go on to distinguish themselves in major league baseball.[citation needed] Most of these teams were owned by the cigarette company L&M, which also controlled the league’s broadcast rights.

MLB broadcasts helped shape the emerging medium of cable television, with networks such as ESPN and TBS airing nationally televised games.[82] In 2009, MLB launched its own cable channel, the MLB Network, which picked up game packages that were previously aired on ESPN and TBS.

In the United Kingdom, MLB games have been shown on a regular basis since the late 1980s. Initially, the games were broadcast on satellite channel Screensport, before Sky Sports took over in 1993 and later expanded to include live coverage of two MLB games every week on Sunday night. In 2013 BT Sport picked up the UK rights to MLB, and now shows multiple games each week.

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